Stop for a second and look around your home, consider the nearby neighborhood where you live, picture the socio-economic condition of your town.
If you had $5,000,000, how would you spend it?
1. Upgrade your home and enjoy a few luxuries?
2. Offer some financial support to beautify the neighborhood?
3. Propose to build a local community center?
What kind of altruistic ventures would you pursue?
Sound financial advice would include investing a portion of your windfall. After setting a million aside to collect interest, it would be fairly easy to improve many areas of your life pretty quickly.
Fast forward to last evening's Super Bowl. I personally did not watch it. We watched Despicable Me 2 and during commercials of the movie, I flipped to check the score. I had no interest what so ever in any of the Super Bowl commercials. NONE!
I have difficulty squaring a company's desire to spend $5 million dollars on a 30 second spot.
"For a 30-second spot: As the Denver Broncos face the Carolina Panthers for a chance at winning the historic 50th
Super Bowl on Feb. 7, the ads being shone at home have reportedly hit a record-high cost. A 30-second spot to
be aired during CBS’ broadcast is going for $5 million, according to the network’s CEO Leslie Moonves in an
earnings call last year, as Fortune reported." (http://fortune.com/2016/01/26/super-bowl-50-ad-cost)
As a comparative exercise, find a wrist watch with a second hand and attempt to hold your breath for 30 seconds. Most of you can do this simple task. Yet, in the same amount of time, a company thought it money well spent to convince you to consider buying their product. Yes, I know a few commercials had meaningful messages. They were overshadowed and outnumbered by the farcical and nonsensical.
If you held your breath for the last 30 seconds, what could you have done with that 5 million?
Extrapolating all the companies and the time devoted to commercials during the big game, how much good could have been done to improve our country? Once again, I understand some of the representing companies do much good in humanitarian ways. The fact remains that 5 million dollars went somewhere and probably not to those who needed it the most.
Just thinking of an average two minute commercial break would amount to $20 million dollars....multiplied by the multitude of commercial breaks and now you begin to see the magnitude of this money circus.
Please do not get me started on the actual ticket and parking prices to attend the game. Don't get me started on the increased dark underbelly of 'sex trafficking' that swirls around any large sporting event like the Super Bowl.
Oh, and don't get me started on the betting circles across our land, both 'legal' and 'illegal'. I've always been a bit skeptical that any sporting event could be above reproach when it comes to betting and the amount of money that changes hands based upon whether a team can cover the point spread.....
All the entertainment value of sports seems to be more important than a more stable society. We as consumers have probably contributed to this monster that spends 5 million on a 30 second ad for 'puppy monkey baby'....
Rant has officially ended...
PS: I didn't see the ad but simply watched the social media outbursts.